Responsive Design
You MUST have a fully reactive, coherent, and clear design for your website. Your site must offer easy reading and navigation with a minimum of resizing, panning, and scrolling. An awkward and cumbersome web experience is now considered indicative of a low-quality standard of service or product. Of course, your site should be mobile-friendly as well, especially if you’re offering a digital service that requires recurring payment options to be enabled. In fact, Google will now penalize you if your site is not optimized for mobile devices! An investment in solid web design will surely boost your online business. You could possibly even look at creating and designing your website yourself by using beginner to advanced tutorials such as these Elementor tutorials here that could help you create eye-catching webpages! Don’t know where to get started? All Square Space sites are automatically responsive so this is a great option if you feel confident enough to get started yourself. Alternatively, you can find a local company that designs websites to guide you on how to get started (or you can ask them to design the whole website and do the hard work for you!) If you feel comfortable designing your own website, go ahead! But if you don’t, leave it to the professionals. Depending on your location you have a variety of options, such as denver branding agencies if you happen to be in the Colorado area, as one example.
Sticky Header
This feature keeps the header at the top of the page as someone scrolls. The logo and menu is always present and available. This is great because it makes navigating your website seamless and effortless. It also ensures constant branding because your name or logo will always be visible. It is also very simple to do. With just a couple clicks, you can ensure your header stays sticky.
Plugins to capture emails
Your users’ email addresses are worth their weight in gold. Being able to directly contact people interested in your service offers huge marketing potential. There are great free resources such as Privy or Powr that offer a simple and customizable pop ups for your website to capture email addresses. With this info, you can effectively direct marketing resources.